Dating and friends users
Your conversation will be in green when talking to new best friends, and yellow when swiping for a hot date.And, while the initial roll out will force users to maintain one profile to be used for both dating and BFF mode, the company is working on releasing a dual-profile feature which would let users tailor the pictures and descriptions in their profiles depending on if they are looking for friendship or romance.There are 40 million Americans using online dating websites and those users range from young to old.Today, 27% of young adults report using online dating sites, which is up 10% from 2013, likely due to the influx of dating apps on smartphones.Only 33% of women who use online dating websites say they have sex on the first online dating encounter, and 60% of female Tinder users say they are looking for a match, not just a hookup.While your best chance at finding love is through a friend-which is how 63% of married couples say they met their partner-you still only have a 17% chance that you will like the person you're set up with.Only 9% of women report finding a relationship at a bar or club, and only 2% of men has made a relationship through that scenario. Online dating statistics show that 20% of those in current, committed relationships began online and 7% of marriages in 2015 were between couples that met on a dating website.
No wonder people lie on their dating profiles-friends are helping them build their profile.
The startup has added 1.5 million users since January alone, and 100 million messages have been exchanged in the last three months.
The new update is live now, and can be downloaded from the i OS App Store and Google Play Store.
But why does Bumble think that its users want to use the platform to find best friends?
Because users have not only been requesting the feature, but have already been using the platform for that purpose, the company explained.
The new feature, called BFF, essentially lets users use the same swiping and matching algorithms for friendship instead of dating.